International Corporate and Marketing Communications Conference

CMC is the meeting place for academic researchers and teachers as well as practitioners wishing to advance and create knowledge in the field and all major areas of corporate and marketing communications. The conference is organised in association with Journal of Marketing Communications. Prof. Philip Kitchen founded, organized, and chaired the 1st International Conference on Corporate and Marketing Communication in 1996. Ever since this conference is annual event organized at the end of April.

Past conferences

  1. Middlesex University, Department of Markting (London, UK) 2015: Prof. Charles Dennis & Prof. TC Melewar & Dr Pantea Foroudi
  2. Keele University, Keele Management School (Keele, UK) 1996: Prof. Philip Kitchen
  3. University of Antwerp, Management School (Antwerp, Belgium) 1997: Prof. Patrick de Pelsmacker
  4. University of Strathclyde, Strathclyde Business School (Glasgow, Scotland) 1998: Prof. Philip Kitchen
  5. University of Salford, Salford Business School (Salford, UK) 1999: Prof. Richard J. Varey
  6. Erasmus University, Rotterdam School of Management (Rotterdam, NL) 2000: Prof. Cees van Riel
  7. Queen's University School of Management and Economics (Belfast, Northern Ireland)  2001:  Prof. Philip Kitchen
  8. University of Antwerp,  Management School (Antwerp, Belgium) 2002:  Prof. Patrick de Pelsmacker
  9. London Metropolitan University,  London Metropolitan Business School (London, UK)  2003:  Prof. Roger Bennett
  10. University of Warwick,  Warwick Business School (Coventry, UK)  2004:  Prof. TC Melewar
  11. Intercollege, Nicosia School of Business Administration (Nicosia, Cyprus) 2005:  Prof. Ioanna Papasolomou Doukakis
  12. University of Ljubljana,  Faculty of Social Sciences (Ljubljana, Slovenia)  2006:  Prof. Klement Podnar & Prof. Zlatko Jančič
  13. Middlesex University,  Business School (London, UK) 2007:  Prof. Lynne Eagle
  14. University of Ljubljana,  Faculty of Social Sciences (Olimie, Podčetrtek Slovenia) 2008:  Prof. Klement Podnar
  15. University of Nicosia,  School of Business (Nicosia, Cyprus) 2009:  Prof. Ioanna Papasolomou
  16. Aarhus University,  Aarhus School of Business (Aarhus, Denmark) 2010:  Prof. Tino Bech-Larsen & Prof. Finn Frandsen
  17. Athens University of Economics and Business,  MBA Programme (Athens, Greece) 2011:  Prof. George G. Panigyrakis
  18. ESC Rennes School of Business,  Department of marketing (Brittany, France) 2012:  Prof. Philip J. Kitchen & Prof. Adrian Palmer
  19. University of Salerno,  Dept. of Busi. & Comm. Sciences (Salerno, Italy)  2013:  Prof. Alfonso Siano & Prof. Maria Teresa Cuomo
  20. Università Cattolica del S. C.,  Dep. of Econ. and Mng. Sci. (Milan, Italy)  2014:  Dr. Rossella C. Gambetti & Prof. Edoardo T. Brioschi
  21. Izmir University of Economics, Public Relations and Advertising Department (Izmir, Turkey) 2016: Prof. Ebru Uzunoglu
  22. Universidad de Zaragoza, Faculty of Economics and Business Studies (Zaragoza, Spain) 2017: Prof. Carlos Flavián
  23. University of Exeter, Business School (Exeter, UK) 2018: Dr. Marwa Tourky & Prof. William Harvey
  24. Ariel University, School of Communication (Tel Aviv, Israel) 2019: Dr. Dorit Zimand Sheiner
  25. University of Granda, Faculty of Economics and Business (Granda, Spain) 2020 (postponed 21) Dr Lucia Porcu & Dr Salvador del Barrio-Garcia 
  26. University of Nicosia, Business School (Nicosia, Cyprus) 2022: Prof. Ioanna Papasolomou & Dr Yioula Melanthiou  
  27.  Cranfield School of Management (Cranfield, UK) 2023: Dr. Marwa Tourky & Prof. Vasilis Theoharakis
  28.  University of Vienna (Vienna, Austria) 2024: Prof. Sabine Einwiller & Dr. Ingrid Wahl & Dr. Claudia Koska


In the past years the conference has hosted many reputable keynote speakers such as: Prof. Don Schultz, Prof. Patrick de Pelsmacker, Prof. Larissa Grunig, Prof. Philip Kitchen, Tim Ambler, Prof. Cees van Riel, Prof. Christian Grönross, Prof. John MT Balmer, Prof. Michael A Belch, Prof. Gaetano Maria Golinelli, Prof. Russell W. Belk, Prof. Bernard Cova and a number of others including the ones from industry.

For more information about 28th International Conference on Corporate and Marketing Communications please visit 28th CMC conference call for papers.